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Traditional and digital marketing for the property industry

Bespoke marketing solutions for developers and property professionals

At Tall Zebra, we blend insight, creativity and strategy to deliver exceptional traditional and digital marketing for the property industry. Over the last eight years, we’ve partnered with estate agents, property brokers, development funders and housebuilders to craft marketing with genuine measurable impact. We understand your world and through experience, we know the best ways to get the most from your marketing budget. Our expertise spans the full development lifecycle, with a focus on reaching the right prospective buyers at the right time and through the right channels as soon as you have your purchased your plot of land.

How we approach your marketing strategy

Every business has unique goals, audiences, timelines and we believe your marketing should reflect that. From the moment you send your first enquiry, our team starts building a detailed understanding of your current brand, digital presence and audience.

We use in-house tools to assess performance, map opportunities and gather insights that shape your bespoke strategy. By the time we speak, we’ve already done our homework.

From here, we collaborate closely to define your vision, USPs and ideal buyer profile. This insight forms the foundation of a tailored proposal, backed by research, aligned to your goals and built to deliver you the best results for your budget.

Explore our work
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Our range of marketing services:

We don’t offer off-the-shelf solutions, like other property marketing estate agencies. Every campaign we create is shaped around your goals and your audience. Here’s a look at how we help developers and property professionals connect, convert and grow.

Social media management

Smart, engaging social that builds trust and drives traffic. We manage and optimise your presence across platforms, tailored to your targert buyer(s).

Copywriting & PR

We handle press releases, email campaigns, listing copy and brand messaging, shaping how your business, developments and homes are perceived.

CRM management

We streamline your buyer journey with fully integrated CRM systems, making lead capture, nurturing and follow-ups seamless for your team and buyer. 

Lead generation campaigns

Our team uses a mix of PPC, SEO, paid and organic social, retargeting, email campaigns, local, brand collaborations and PR to fill your pipeline.

Sales support

We work hand-in-hand with your internal sales team or agents to create alignment between marketing and conversion, including collateral, guides, scripts and visuals.

SEO

Results-focused SEO that puts your developments on the map, locally and nationally. We focus on keyword strategy, on-site optimisation and link building.

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Marketing property without an estate agent

Estate agents offer convenience but at a steep cost, with high commissions and outdated, one-size-fits-all tactics.

Our marketing-first approach gives you tailored campaigns, data-driven strategies and flat-fee models or rolling contracts that build your brand, generate leads and deliver long-term results.

For developers who want control, visibility and value, we’re genuinely the smarter alternative to traditional estate agencies.

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Our latest marketing work

Explore the brands, campaigns and strategies we’ve delivered for developers, brokers and funders across the UK. We’ve covered everthing from digital campaigns that fill sales funnels to PR that builds authority, we deliver creative that converts.

Roddy New Homes

Website design, PPC, email campaigns & more.

View work

Salboy Capital

Website, socials, campaigns brochures & more.

View work

Thomas Alexander Homes

Branding, website, brochures, illustrations & more.

View work
View our latest case studies

Speak to our marketing team

Our strategies are as bespoke as your developments. With years of experience and a proven track record as one of the UK’s leading property marketing agencies, we bring strategic clarity, creativity and commercial impact. Let’s talk about how we can help you reach the right audience and grow your brand with confidence.

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FAQs

  • What marketing approaches work well in the property industry?

    We take a full-funnel approach built around your specific goals. Our strategies include everything from social media management and branding to sales support and SEO. Whether it’s launching a new development, increasing enquiries or building long-term brand visibility, we tailor the mix to what works best for your particular property market or buyer.

  • We’ve never had a marketing strategy before – where do we start?

    It starts with insight. We’ll assess your current brand, marketing performance and audience engagement, then align this with your growth goals. From there, we build a tailored, actionable strategy with clear priorities, timelines and success metrics. It’s a proven process, designed to deliver results as soon as we set to work.

  • How does the property industry shape your marketing approach?

    Marketing property requires trust, clarity and consistency. Unlike other industries, buying a home is a huge emotional and financial milestone, so messaging, targeting and brand experience all need to align. We craft integrated campaigns that match your ideal buyer’s journey, while ensuring your brand earns attention and drives results across every channel. 

Ready to sell more homes? Get in touch today!

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